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Islam Ibrahim CV
Dubai, UAE  ·  Open to opportunities

Islam Ibrahim Data Analyst | Data Engineer | Analytics Engineer

Results-driven Data Analyst with 7+ years of experience transforming raw data into actionable insights. Strong hands-on expertise in SQL, Python, ETL, ELT pipelines, and AWS-based analytic and custom based VPS.

7+
Years in Data
15%
Revenue growth · MBA project
10%
Churn reduction · CLTV modeling
01 · About

Bridging analytics and engineering.

Results-driven Data Analyst with 7+ years of experience transforming raw data into actionable insights.

Strong hands-on expertise in SQL, Python, ETL, ELT pipelines, and AWS-based analytic and custom based VPS.

Proven ability to bridge business analytics and data engineering to support decision-making at scale.

Experienced workflow design, data modeling, and orchestrated data processing.

02 · Skills

Tech stack & capabilities.

01

Databases & Modeling

  • PostgreSQL
  • MySQL
  • MongoDB
  • CassandraDB
  • Redshift
  • Data Modeling
  • Analytical Tables
  • Data Quality Checks
02

Data Engineering

  • Data Lakes ELT
  • Data Warehouse Design
  • ETL / ELT Pipelines
  • Apache Airflow (DAG design)
  • Batch Processing
  • Data Validation
03

Cloud & Infrastructure

  • AWS S3
  • AWS Athena
  • AWS Redshift
  • AWS EMR
  • VPS (Hostinger - Linux)
  • Docker
  • Traefik (reverse proxy)
04

Security & Networking

  • Zero Trust Architecture (principles)
  • Cloudflare (DNS, SSL/TLS, WAF)
  • Reverse Proxying
  • HTTPS
  • Network Segmentation
  • Access Control
05

BI & Analytics

  • Looker Studio
  • Power BI
  • Tableau
  • Salesforce Tableau
06

Advanced Analytics & ML

  • CLTV
  • Churn Analysis
  • Market Basket Analysis (Apriori)
  • Sentiment Analysis
  • State Transition (Markov Chains)
03 · Experience

A track record across analytics, engineering and operations.

  1. Business Analyst

    Revly FZE ·Dubai, UAE

    Sept 2024 – present
    • Analyzed company-wide sales performance and client-level commercial performance using the in-house built system and HubSpot CRM.
    • Built analytical reports to track lead generation, deal pipelines, conversion rates, average deal size, and revenue performance.
    • Designed and maintained sales performance dashboards to monitor KPIs across acquisition, conversion, and retention stages.
    • Built an automated call analytics system integrating Ziwo data, transcribing sales calls and applying weighted sentiment analysis to generate KPI-driven performance reports.
    • Assessed sales team effectiveness by analyzing call behavior, engagement quality, and conversion outcomes.
    • Evaluated client performance across food delivery aggregators to identify growth opportunities and underperforming accounts.
    • Translated business and marketing optimization requirements into measurable KPIs, metrics definitions, and reporting frameworks.
    • Supported pricing strategy, upselling opportunities, and client retention initiatives through data-driven insights.
    • Partnered with sales and leadership teams to deliver recurring performance reviews and actionable recommendations.
  2. Senior Customer Experience Analyst

    Redtag — BMA International FZE ·Dubai, UAE

    Oct 2022 – Aug 2024
    • Built and maintained ETL workflows using Python to ingest, transform, and validate customer data.
    • Structured batch data workflows conceptually orchestrated using Airflow-style DAGs for scheduled processing.
    • Developed sentiment analysis pipelines consuming App Store and Google Play data at scale.
    • Modeled customer behavior using CLTV, churn, and cohort analysis, contributing to a 10% churn reduction.
    • Designed and analyzed A/B tests to evaluate changes in customer touchpoints, promotions, and experience flows.
    • Performed market basket analysis (Apriori) to identify upsell and cross-sell opportunities, driving 15% revenue growth.
    • Analyzed campaign and channel performance to optimize marketing spend allocation and improve ROI.
    • Delivered BI dashboards in Looker Studio and Power BI consumed by senior leadership.
  3. Data Analyst

    Otter ·Dubai, UAE

    Sept 2020 – Sept 2022
    • Built Python-based data extraction pipelines including web scraping for UAE and KSA delivery platforms.
    • Stored and queried structured data in relational databases to support analysis and reporting.
    • Analyzed Zendesk CRM ticket data to improve onboarding efficiency and operational KPIs.
    • Developed recurring analytical reports using SQL and Looker Studio.
    • Collaborated with global analytics teams on standardized data definitions and reporting logic.
  4. Freelance Data & Analytics Consultant

    Confidential

    Jan 2020 – present
    • Designed end-to-end solution architecture using Odoo as the core operational system (CRM / ERP) integrated with custom analytics and reporting layers.
    • Built centralized data models to consolidate operational, sales, and marketing data from Odoo into structured historical datasets.
    • Designed data flows and system architecture to support reporting, optimization, and decision-making while maintaining a single source of truth.
    • Implemented data-driven SEO automation workflows, including keyword research, competitor monitoring, and performance tracking to achieve growth with minimal marketing spend.
    • Developed tailored analytics and AI-assisted solutions aligned with specific business needs, ensuring controlled access to company-specific tools and datasets.
    • Translated business requirements into scalable, cost-efficient data solutions for small and mid-sized businesses.
  5. Annual Review & Risk Management Analyst

    Emirates NBD ·Dubai, UAE

    July 2015 – Aug 2020
  6. Restaurant Manager

    Kuwait Food Company (Americana) ·Dubai, UAE

    Feb 2011 – June 2015
04 · Projects

Projects, pipelines & analytics builds.

P01 Revly FZE

Automated Call Analytics System

Integrated Ziwo call data, transcribed sales calls and applied weighted sentiment analysis to produce KPI-driven sales-performance reports.

Automated end-to-end pipeline from call ingestion to KPI report.

  • Python
  • Sentiment Analysis
  • Ziwo
  • KPI Reporting
P02 Revly FZE

Sales Performance Dashboards

Designed and maintained dashboards tracking lead generation, deal pipelines, conversion rates, average deal size, and revenue across acquisition, conversion and retention stages.

Single source of truth for sales KPIs consumed by leadership.

  • HubSpot CRM
  • BI Dashboards
  • KPI Modeling
P03 Redtag — BMA International FZE

Customer Data ETL Pipelines

Built and maintained Python ETL workflows to ingest, transform and validate customer data, with batch workflows conceptually orchestrated using Airflow-style DAGs.

Reliable scheduled processing of customer data at scale.

  • Python
  • ETL
  • Airflow-style DAGs
  • Data Validation
P04 Redtag — BMA International FZE

App Store & Google Play Sentiment Pipeline

Developed sentiment-analysis pipelines consuming App Store and Google Play review data at scale to feed customer-experience reporting.

Continuous review-signal coverage across mobile stores.

  • Python
  • Sentiment Analysis
  • Batch Processing
P05 Redtag — BMA International FZE

CLTV, Churn & Cohort Modeling

Modeled customer behavior using CLTV, churn and cohort analysis to drive retention initiatives.

Contributed to a 10% churn reduction.

  • Python
  • CLTV
  • Churn Analysis
  • Cohort Analysis
P06 Redtag — BMA International FZE

Market Basket Analysis (Apriori)

Performed Apriori-based market basket analysis to surface upsell and cross-sell opportunities for the merchandising team.

Drove 15% revenue growth.

  • Python
  • Apriori
  • Recommendation Logic
P07 Otter

Delivery-Platform Web Scraping Pipelines

Built Python-based data extraction pipelines, including web scraping for UAE and KSA delivery platforms, with structured storage for downstream analysis.

Powered recurring analytical reporting across two markets.

  • Python
  • Web Scraping
  • Relational Databases
  • SQL
P08 Freelance Data & Analytics Consultant

Odoo-Centric Analytics Architecture

Designed end-to-end solution architecture using Odoo as the core CRM/ERP, integrated with custom analytics and reporting layers and consolidated historical datasets.

Single source of truth across operational, sales and marketing data.

  • Odoo
  • CRM/ERP
  • Data Modeling
  • Analytics Layer
P09 Freelance Data & Analytics Consultant

Data-Driven SEO Automation

Implemented SEO automation workflows including keyword research, competitor monitoring and performance tracking — engineered for growth with minimal marketing spend.

Cost-efficient growth for SMB clients.

  • Python
  • SEO Automation
  • Keyword Research
  • Performance Tracking
05 · Education

Education

  • Bachelor in Accounting and Business Administration

    Faculty of Commerce — Egypt

    Sept 2009

06 · Certifications

Certifications

  • 2026
    Python for Data Science, AI & Development IBM
  • 2023
    Data Analysis Using Python IBM
  • 2023
    Advanced Google Analytics Google
  • 2021
    Full Stack Coding Astrolabs
  • 2019
    Digital Marketing & SEO Google / New Horizons
07 · Contact

Let’s build something with data.

Available for full-time, contract and consulting engagements.